Olamex Group · Paris & Remote

Olamex Marketing

Creative Strategy · Brand Identity · Influence · Growth

Luxury Brands Fashion Houses Beauty Labels Lifestyle Businesses
5+
Verticals served
EU
Primary market
Paris
Headquartered
2026
Scaling year
What We Do

Full-service creative
marketing

01
Brand Strategy & Identity

We build brand ecosystems from the ground up — naming, positioning, visual identity, and tone of voice that command attention in luxury markets.

  • Brand audit & repositioning
  • Logo & visual identity systems
  • Tone of voice guidelines
  • Competitor landscape mapping
02
Social Media Management

End-to-end social presence management — from strategy and content calendars to posting, community management, and analytics reporting.

  • Instagram, TikTok & Pinterest
  • Monthly content calendars
  • Community management
  • Performance reporting
03
Influencer Campaigns

Authentic influencer partnerships driven by genuine cultural alignment — not just follower counts. We identify, negotiate, and manage end-to-end.

  • Influencer identification & vetting
  • Campaign briefs & contracts
  • Content review & approval
  • ROI tracking & reporting
04
Content Production

Paris-based photography and videography for fashion, lifestyle, and beauty brands — with access to iconic locations and a founder who knows the city intimately.

  • Paris location shoots
  • UGC & editorial content
  • Reels & short-form video
  • Product photography
05
Affiliate & Digital Strategy

Build scalable affiliate ecosystems and digital revenue channels. From Awin programme management to SEO content strategy and email funnel design.

  • Affiliate programme setup
  • SEO & blog strategy
  • Email funnel design
  • Paid social campaigns
06
Campaign Analytics

Data-driven performance measurement with clear, actionable reporting. We turn numbers into decisions, not dashboards into decoration.

  • KPI framework setup
  • Monthly performance reports
  • A/B testing frameworks
  • Growth strategy recommendations
Why Olamex Marketing

Marketing that
speaks the language
of luxury

Olamex Marketing Agency is not a generic digital agency. We are luxury-native — built inside one of Paris's most ambitious lifestyle holding companies, and tested on our own five brands before we ever took a client brief.

We understand the tension between exclusivity and accessibility, between conversion and brand equity. We know how to make a luxury fashion brand feel aspirational on TikTok without losing its soul in the algorithm.

I
Inclusion-led strategy
We help luxury brands reach diverse global audiences authentically — not as a campaign tactic, but as a core brand philosophy.
P
Paris-based production
Content shoots at iconic Paris locations, guided by someone who lives and works in the city — not a production company with a Parisian day rate.
F
Founder-led delivery
Sylvia Olam is personally involved in every client relationship. When you brief Olamex Marketing, you brief the founder — not a junior account manager.
Service Tiers
Starter
Brand audit + social strategy
€750 / month
Prestige
Full agency retainer — bespoke
POA / project
Campaign Day
Paris shoot + content package
€1,200 / day

All retainers include a complimentary brand audit in Month 1. Custom packages available for Paris Fashion Week, launch campaigns, and EU market entry projects.

How We Work

A process built
for luxury brands

01
Discovery

A deep-dive brand audit and consultation. We learn your positioning, competitive landscape, audience, and goals before recommending anything.

02
Strategy

We build a tailored 90-day marketing strategy with clear channels, KPIs, content pillars, and budget allocation — no generic templates.

03
Execution

Monthly content calendars, campaign delivery, influencer coordination, and community management — all under one roof with weekly check-ins.

04
Optimise

Rigorous monthly performance reporting with clear insights, A/B test results, and an evolving strategy that adapts as your brand grows.

Follow Our Journey

We're building something
extraordinary in Paris

Olamex Marketing is launching on Instagram in 2026. Be first to see behind-the-scenes content, campaign launches, and luxury brand partnerships from our Paris base.

◈ @olamexmarketing
Start the Conversation

Ready to build
something
remarkable?

@
Email
hello@olamexgroup.com
Instagram (launching 2026)
@olamexmarketing
Based in
Paris, Île-de-France · EU & Remote

We take on a limited number of clients each quarter to ensure every brand receives founder-level attention. We respond to all enquiries within 24 hours.

We aim to respond within 24 hours.